FASHION PALETTES: Color Inspiration, Meaning & Mood

Disclosure: I am an affiliate of Bookshop.org, and I will earn a commission if you click through and make a purchase.

CLIENT: Hoaki Books | hoaki.com | Barcelona, ES
PUBLICATION DATE: August 13, 2024. Available wherever books are sold.
INDUSTRY: Publishing — Art, Design
PROJECT: I’m the co-author of the book Fashion Palettes: Color Inspiration, Meaning and Mood. This was my second collaboration with Lauren Wager (creator of color-collective.com). Fashion Palettes captures the contemporary moment in fashion through the lens of color. The book was published internationally and in multiple languages.
DELIVERABLES: Book Concept and Ideation, Research, Writing, Interviewing, Editing
RECEOMMENDATION: “I'm happy to recommend Sophia Ahmad, who I've worked with for over four years (since 2021). I found Sophia's work online and was impressed by her writing about color. I invited her to write the introduction for my book, Palette Perfect, Volume 2, and we worked so well together that she became my co-author for the next book, Fashion Palettes (published by Hoaki Books). What makes Sophia great to work with is how she takes complex ideas about color and design and makes them easy to understand. During our work together, she was great at taking lots of information and breaking it down in ways that connected with our readers. Sophia brought so much to our creative process. We spent hours brainstorming on Mural, figuring out the purpose of the book and who would read it. She has a great sense for what's trending and what feels modern, which made our books feel more relevant. She's very knowledgeable about fashion, color, and materials. She understands how color works as a mode of expression and how different materials show color in unique ways — this was super important for Fashion Palettes. She finds ways to explain these relationships that make sense to readers. In all our years working together, Sophia has been professional, creative and always thinking ahead. She tackles each project with both smarts and real enthusiasm, which makes her great to work with. I definitely recommend Sophia for any job involving design thinking, content creation, trend analysis, or color expertise. She would be a valuable addition to any team”.
— Lauren Wager, Creator of color-collective.com, Author and Color Consultant

BOOK TRANSLATIONS